Insights & News Stories

Building a new website in London? Bake SEO in before development starts. Use this checklist to plan structure, content, tracking, and technical foundations so you launch ready to rank.

A practical 2026 checklist for Enfield business owners. Improve speed, structure, trust, and tracking with a conversion led redesign that wins more enquiries.

Turn your Wood Green SME website from a brochure into a lead machine. Discover seven high impact changes that boost enquiries in 90 days using conversion led redesign.

Stop wasting budget on guesswork. Run a 2026 marketing review that audits performance, fixes leaks, and sets a clear strategy before you spend again.

We cover Black Friday CRO, landing page optimisation UK, BFCM conversion tactics, mobile checkout optimisation, ecommerce conversion tips, and last minute website improvements, with a North London focus and practical steps you can action today.

Turn local searches into visits and calls. Use seven Google Business Profile tactics to boost visibility, trust, and footfall for UK small businesses in November and December.

Win Black Friday with fast, practical social commerce tactics for UK small businesses. Use UGC, short-form video, and mobile optimisation to drive sales and leads this November.

Transform your small business website into a powerful lead generator. Discover 7 proven tactics to boost conversions and drive real results in 2026.

Volunteering with Merx Marketing on the TOKA x ALSA project showed me that marketing is about so much more than creating “pretty posts.” I helped design a real campaign, learned how strategy shapes content, and saw how every detail—from colours to captions—has purpose. The team welcomed me, valued my ideas, and taught me how meaningful storytelling and design can truly connect with people. One day with Merx gave me confidence, direction, and a whole new perspective on creativ

The digital marketing landscape is no longer a playing field for guesswork. With constant changes in algorithms, emerging platforms, and evolving user behaviours, businesses are expected to navigate complexities with confidence and clarity. For small and medium-sized businesses (SMEs) across London, the digital space offers immense opportunity—but only if approached strategically. This is where the hidden power of a good marketing consultant becomes apparent.